May 2016, Part I
Retail And Restaurant Employees Work Hard To Celebrate Mothers. The National Retail Federation (NRF) and the National Restaurant Association (NRA) both conducted surveys ahead of Mother’s Day to measure how Americans honor their mothers. It’s clear that retail and restaurant employees work hard to help everyone else celebrate the special day. According to the NRF survey, 33 percent of consumers had plans to shop at department stores, 28.7 percent were planning to visit specialty stores, and 23.1 percent were heading to local small businesses. The NRA survey showed that 35 percent of Americans planned to celebrate at a restaurant and one in 10 would order takeout or delivery, making Mother’s Day the most popular holiday for dining out thanks to service sector workers.
Service Sector Serving Communities. On April 27, Yahoo! Finance posted about the Publix Companywide Day of Service. More than 4,500 associates gave their “time and talents” to help over 130 local nonprofit organizations primarily focused on helping the hungry and homeless. This year’s day of service is following the company’s donations to Habitat for Humanity and Feeding America, totaling more than $5.5 million. In praising the company and its workers, retiring CEO Ed Crenshaw gave credit to “our people” and the “generosity and impact our associates have made.”
Barista Learns Sign Language To Connect With Deaf Customer. Placing an order in a hearing world can often be frustrating for deaf customers like Ibby Piracha. But in “Barista goes extra mile for deaf customer,” CBS News reporter Steve Hartman tells the story of Starbucks barista Krystal Payne, who recently decided to learn American Sign Language after she’d only waited on Ibby once. Now, Krystal has learned everything she needs to wait on him. “If he’s a regular, and I want to make that connection with my regulars, I should be able to at least ask him what he wants to drink,” said Krystal. Ibby described Krystal’s actions as a wonderful gesture and something that really gave him “genuine happiness.”
Helping People Find Jobs They Love. Barnes & Noble College recently published an interview with Ellen Davis, the Senior Vice President of Research for the National Retail Federation (NRF) and the Executive Director of the NRF Foundation. Although her first job was de-tasseling corn on a farm at the age of 14, Davis said that she aspired to work in retail when she was very young. Following her dream of working in retail, she worked her way up to the position she currently holds with the NRF. Davis stated, “My role is to help people find jobs that they love at any level, be that high schoolers looking for their first job, students who are trying to figure out what they’d like to do with their lives and careers, or veterans who are coming back into the workforce and trying to understand what opportunities exist for them in retail.”
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